Top of the Sales Page:Your energy should be - EXCITEMENT! Shouting from rooftops!
EMPATHY + WARNING (CONSEQUENCE): YOUR ENERGY SHOULD BE -EMPATHY! I UNDERSTAND!
INTRODUCE YOUR OFFER:YOUR ENERGY SHOULD BE - HERE’S THE SOLUTION!
MODULES BREAKDOWN:YOUR ENERGY SHOULD BE - I GOT YOU, DON’T WORRY! THIS IS LIKE YOUR TABLE OF CONTENTS… BUT IT’S NOT! IT’S HEADLINES AND BULLET POINTS. LIST OUT YOUR MODULE NAMES AS IF A BOOK TITLE. EACH MODULE SHOULD SELL ITSELF.
SOCIAL PROOF: YOUR ENERGY SHOULD BE -YOU CAN DO IT, TOO! HERE’S PROOF!
PRICING:YOUR ENERGY SHOULD BE -THIS IS A NOBRAINER!
PRICING TABLE:
GUARANTEE SECTION: THE GUARANTEE IS AN ABSOLUTE MUST AS IT ADDRESSES THE BIGGEST OBJECTION OF ALL- FEAR!
BONUSES:YOUR ENERGY SHOULD BE - WAIT THERE’S MORE!
RECAP SECTION:
CHOICE BIND: BY THE TIME YOUR PEOPLE READ YOUR SALES PAGE, THEY’LL NEED TO MAKE A CHOICE! WE HAVE AN OPPORTUNITY TO SIMPLIFY THEIR LIFE BY: TELLING THEM THEY HAVE A CHOICE AND NARROWING IT DOWN INTO TWO OPTIONS --- INVEST OR NOT INVEST!
FAQ SECTION: THESE ARE QUESTIONS YOUR PEOPLE MAY HAVE ABOUT YOUR OFFER, BUT THESE QUESTIONS ARE REALLY OBJECTIONS. WE MUST BE WILLING TO ADDRESS THE OBJECTION BEHIND THEIR QUESTION.
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